Discount Tire
MLS Team Deals
7
Team deals
2
ANC controlled
5
Additional
ANC Controlled
Philadelphia Union · LAFC
PU
Philadelphia Union
Official Tire Retailer
Category exclusivity in Auto After Care / Tire Retail
Included assets
- Partner page logo
- Quarterly Mic'd Up / digital series sponsorship
- Roof Sail signage
- One TV re-air / commercial spot
- LED ribbon boardMinimum 1 minute per televised home game
- One radio spot
- Halftime stats sponsorship
- One sweepstakes
- Instant replay sponsorship
- Campus digital ads
Army Navy Cup — Bronze Partner
- 500 tickets
- 2 minutes LED exposure
- 4 reception invites
- 2 minutes L Bar exposure
- Video / PA announcements
Fees
2026
$200,000
Transition season
1/1/27 – 6/30/27
1/1/27 – 6/30/27
$84,460
2027–28
$206,000
2028–29
$212,180
Total across term
$702,640
Playoff rights — additional $15,000 per year if the Union make the playoffs
Early termination tied to Discount Tire's league-level MLS deal
LA
LAFC
Official Partner of LAFC
First Team only
Included assets
- NE Tunnel rotating LED15 minutes second half plus 15 minutes halftime, every home game
- Discount Tire Virtual Fan DropsVideoboard feature at 4 select home games
- 2% annual share of voice on exterior digital LED signageEast Club Entrance, East Facade, MLK and Figueroa, Northwest Plaza boards
5 Additional MLS Team Partnerships
Not through ANC
SFC
Seattle Sounders FC
Not through ANC
PT
Portland Timbers
Not through ANC
FCC
FC Cincinnati
Not through ANC
CFC
Chicago Fire FC
Not through ANC
NSC
Nashville SC
Not through ANC